Most of the social apps used today are one-to-many. On twitter & instagram & facebook, one person can broadcast a message and many people can see it. Most people spend much more time scrolling through it than commenting or posting. You can’t directly see your post’s effect on your friends; you mainly see how many people favorited or reposted it. Algorithms showing us addictive content give us an unrealistic, filtered view of each other’s lives.
Whatsapp, telegram, signal, and snapchat are notable exceptions to this, serving mostly one-to-one communication. But a text or a picture from someone is still so much less rich than an audio conversation. Over text, you end up browsing the internet in the empty moments between messages, taking your mind away from the person you’re speaking with. Users on these messaging apps also tend to join group texts that are draining & distracting & unfulfilling or join broadcast groups which are read-only.
A zoom call with someone you love to talk to can be rich and invigorating. But the app is mainly used for meetings and classes, where you have nothing to do but listen and bite their nails.
Splashcall is exclusively for dyadic communication: two people speaking directly to each other with continuous attention. You create a moment with someone where all you have is each other and a shared canvas to express yourselves with touch. That is what we believe in.
Posted by Luke.